YOU'LL LOVE THE POWER

Every year, Powershop shows the love to its customers with a winter campaign. It’s a full shop makeover with three months of competitions, giveaways and general good times. Each year is themed with this collection inspired by the 1950's aesthetic. Because winter tends to get a bit of a bad rap, it was an attempt to tap into the optimism of yesteryear and remind people that winter isn’t so bad. The following is some of the artwork I produced for the campaign.

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